To aim our goal to "reduce, reuse and rethink" plastic single use packaging, it takes racing minds and boiling brains, specially when it is 35°C outside 😉.
Day 2 of the Kick-off and we are already rethinking reuse models and tomorrow's fiber based packagings with our 23 partners, industrials, distributors, experts and innovators from all over Europe.
Sky is our limit, and it is bright blue today!